Log on and Prosper
The traditional routes for startup capital are exactly that, traditional. They are very slow, cumbersome, and unreasonable for the most part. And in a society that claims to have a private sector comprised of over ninety percent small business entities, it seems entirely counterintuitive. Other societies are creating new structures for the formation of capital that have tremendous potential.
For example, in Bangladesh, Muhammad Yunus has taken micro-lending from a novel concept to a workable model. The micro-lending concept is deceptively simple: extend small but useful chunks of cash to startup entrepreneurs, with little to no credit history or collateral; the people that are too high risk for bank loans. Often these loans are extended to parties with deep communal ties, which makes defaulting even less palatable.
You would think that with all the genius in America someone would have applied the lessons of micro lending to the aggregating powers of the Internet. And indeed the someone already has. Prosper.com is the micro-lending genius merged with the simplicity of eBay, or eHarmony, depending on how you slice it. So it says on the product wrapper.
How it works: Those in the market for capital post profiles explaining their background, their business and their intended use of proceeds. Armed with charming photos and winsome rationale for the entrepreneurial jaunt, the prospective applicant does his/her best to capture eyeballs. And like finding that perfect date, they lay out the specs for their preferred note terms, including principal, term, and interest. Like the Bangladeshi model, applicants are encouraged to enter associations that have collective credit ratings. Micro lenders, meaning anyone with a bank account and a net connection can then "bid'' on your note, or some portion of it. Once the total note has been bid on the funds will be disbursed.
There are real world results that I can vouch for. A startup client of mine actually received a 3 year note for 25K with 15% interest, terms that were infinitely better than the bridge note terms offered by his high net worth angel network. As a result, he was able to parlay that money into the offering plan for his Series A. All it took was him putting his profile up with a reasonable amount of information and being open minded.
Disclaimer:
Prosper and other micro lending web sites are relatively new fangled premise that may or may not be what you or your business truly needs. Let’s face it, debt under any name is still debt. Proceed with caution and remember that it has to be paid back.
Some useful links:
Review of Prosper.com
http://www.investorgeeks.com/articles/2006/08/15/prospercom-a-6-month-review/
Fundable.com—Another Micro Lending Site
http://fundable.org/
Zopa.com-- Another Micro Lending Site
http://zopa.com/ZopaWeb/
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